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CRM TipsJanuary 5, 20269 min read
The Hidden Costs of CRM: What You're Really Paying
The sticker price is never the real price with enterprise CRM. A mid-sized company thinking they're paying $99,000 annually is often actually paying $404,000.
The Real Cost Calculation
A mid-sized company with 50 sales reps on Salesforce Enterprise ($165/user/month) might think they're paying $99,000 annually. But the real cost includes admin salaries, consultant fees, integration tools, and essential add-ons.
When you add it all up, the actual annual cost is often $404,000 or more. That's not a CRM. That's a department.
Key Takeaways
- True CRM cost often 3-4x the sticker price
- Admin overhead alone can exceed license costs
- Essential features like AI and e-signature are often costly add-ons
- Modern CRMs include features instead of charging extra
- Calculate TCO before comparing options
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atonCRM Team
Helping sales teams navigate to success since 2022.