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AI in SalesDecember 20, 202510 min read
Why Your Sales Forecast Is Wrong (And How to Fix It)
Your sales forecast is probably wrong. And you know it. Here's why traditional forecasting fails and how AI is finally making accurate predictions possible.
The Forecasting Problem
Every sales leader has the same problem: the forecast is wrong.
Pipeline reviews are exercises in fiction. Reps are optimistic about their deals. Managers adjust but still miss. The board gets numbers that don't materialize.
Key Takeaways
- 60% of sales forecasts miss by 30% or more
- Traditional stage-based forecasting is fundamentally flawed
- AI analyzes hundreds of signals vs. human guess based on a few
- AI forecasting improves accuracy to 85%+
- Better forecasts enable better resource allocation and planning
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atonCRM Team
Helping sales teams navigate to success since 2022.